Enrollment and Marketing


The Office of Enrollment and Marketing manages the strategies and tactics that shape enrollment, oversees marketing, strategic communications and media relations and provides direction for the financial aid office.


The Undergraduate and Graduate Admissions Offices helps prepare students for the beginning of their Dominican story, supporting undergraduate, graduate and adult degree completion students.

Communications and Media Relations

The Office of Communications and Media Relations tells the stories and promotes awareness of the University.

Tuition and Financial Aid

The Office of Financial Aid provides support and guidance for aid opportunities to enable applicants and current students, along with their families, to make the best choices for both their educational needs and financial well-being.


As the steward of the Dominican brand, the Marketing Department oversees University marketing, advertising and promotion efforts, identifies marketing opportunities, recommends and supports market-research activities, and serves as a resource for University staff and faculty.


Enrollment and Marketing Leadership

Paul Raccanello

Paul Raccanello, EdD

Vice President for Student Affairs and Enrollment Management

Contact Information

Meet Our Team

Paul Raccanello

Paul Raccanello, EdD

Vice President for Student Affairs and Enrollment Management
Brandon Boutler headshot

Brandon M. Boulter, MBA

Associate Vice President for Enrollment Management and Marketing
Rudy Torres headshot

Rudy Torres

Director of Undergraduate Admissions
Allyse Rudolph headshot

Allyse Rudolph, MA

Director of Graduate Admissions
Sarah Gardner headshot

Sarah Gardner

Senior Advisor to the President for Communications, Media Relations, and Public Affairs
dominican seal

Zaya Erdenebaatar

Director of Admissions Operations
Yvette Koth headshot

Yvette Koth, MA

Director of Digital Marketing
Dave Albee headshot

Dave Albee

Director, Communications and Media Relations
breegan arnett headshot

Breegan Arnett, MM

Assistant Director of Undergraduate Admissions, Baroswky School of Business
Robert Bassin headshot

Robert Bassin, MA, MBA

Assistant Director, Undergraduate Admissions
Zoe Blalock head shot

Zoe P. Blalock, MA

Graduate Admissions Counselor
Jenny Cardona

Jenny Cardona

Financial Aid Counselor and Operations Specialist
Santos Carter headshot

Santos Carter

Financial Aid Counselor and Veterans Service Officer
Lesley Castaing headshot

Lesley Castaing

Operations and Loan Manager
Josue Castillo headshot

Josue Castillo

Assistant Director of Undergraduate Admissions
Emma Digman headshot

Emma Digman

Undergraduate Admissions Counselor
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Stephanie Felton

Program Coordinator
Gabriela Grubb headshot

Gabriela Grubb

Senior Marketing Manager
James Knuffke headshot

James Knuffke

Associate Director of Admissions Operations
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Tracy Lavoie

Financial Aid Counselor
Maddie Larson headshot

Madeleine Larson

Undergraduate Admissions Counselor
Jackie Ocaña headshot

Jacqueline Ocaña

Digital and Web Project Specialist
Logan Palmer

Logan Palmer

Graphic Designer
antonia pettit

Antonia Pettit

Undergraduate Admissions Counselor
Deepa Raghupathy headshot

Deepa Raghupathy, MBA

Assistant Director of Graduate Admissions
Michele Richards

Michele Richards

Graduate Admissions Counselor
dominican seal

Marissa Robles

Enrollment Communications Manager
Maryann Sagesse headshot

Maryann Saggese

Associate Director of Admissions Operation