Enrollment and Marketing

The Office of Enrollment and Marketing:
  • Manages the strategies and tactics that shape enrollment
  • Oversees marketing, strategic communications and media relations
  • Provides direction for the tuition and financial aid office



Vickie Alleman
Vice President for Enrollment and Marketing
[email protected]


The Admissions Office helps prepare students for the beginning of their Dominican story, supporting undergraduate, graduate and adult degree completion students.

Communications & Media Relations

The Office of Communications and Media Relations tells the stories and promotes awareness of the University.

Tuition & Financial Aid

The Office of Financial Aid provides support and guidance for aid opportunities to enable applicants and current students, along with their families, to make the best choices for both their educational needs and financial well-being.


As the steward of the Dominican brand, the marketing department oversees University marketing, advertising and promotion efforts, identifies marketing opportunities, recommends and supports market-research activities, and serves as a resource for University staff and faculty.