Dominican Brand Guidelines

Information, guidelines and resources for using Dominican University of California logos and other brand elements will be posted as materials are developed.

The University Logo

Logo.jpg

Placing the logo

When placing the logo in printed or electronic communications, it is important to maintain sufficient “white space” around the image so that it will stand out and be noticed. Use a space equivalent to the width of the logomark around the logo on every side whenever possible. This area should remain free of other visual elements or page trim. Logo size should be a minimum of 1” wide.

Size and proportion

When creating print or electronic communications, please do not scan the visual identity art from printouts or other publications. Only use electronic art files. If you need to resize an electronic file, do not stretch or disproportionately adjust the art file.

Download Dominican (black) logo. 

Download Dominican (white) logo. 

Download Dominican (blue) logo.

 


 

Horizontal Wordmark

The horizontal wordmark is comprised of the words “Dominican University of California” and is set in the serif typeface Weiss, which is both easy to read and distinguished in appearance. This is not a common usage and should only be used when space is an issue. Usage of this wordmark should be approved by the Marketing Department.

Word_Mark.jpg

 


 

Acceptable background colors used with the white, yellow, and blue logo

Background_Colors.jpg

 

 


 

Color Palette

ColorPalette_forWeb2 (1).png


 

Typography

 

Print_Typography.jpg

Web Typography

 

web_typography.jpg


 

Dominican Branded Templates

Letterhead Templates (Word Documents)