The day-long event focused on introducing North Bay companies to overseas markets. It is a partnership with the U.S. Department of Commerce, Dominican's Institute for Leadership Studies in the School of Business and Leadership, and Manufacturing 101, a membership group of manufacturing firms in the North Bay.
In 2006, the U.S. Commercial Service (USCS) of the U.S. Department of Commerce relocated its North Bay Export Assistance Center to Dominican's San Rafael campus.
More than 60 CEOs and C-level executives from 40 North Bay manufacturing companies attended workshops, presentations, small group discussions and one-on-one meetings focused on European market entry/expansion. Seven senior Commercial Service Officers from U.S. Embassies in Europe presented the trade landscapes of Brussels, UK, Germany, Switzerland, The Netherlands, Slovak Republic and Kazakhstan.